At NUJUAL, details are everything—and they’re thoughtfully woven into every piece we create! From our iconic chain tags to the meaningful names we give each design, every choice reflects our deep commitment to storytelling and sentiment. In the Signature Collection, each chain is more than just a style—it’s a statement. For instance, the classic "Rope Chain" is reimagined as the "Inheritance Chain".
These meaningful names aren’t limited to the Signature Collection; they appear in our designer collections too. Take a moment to explore, learn the names, and master the NUJUAL lingo! :)